Intro to the Analysis Part of SNA
Dan Cunningham
May 7, 2019
What might we ask about social networks?
- Actor Focused (sample)
- Who are the most active, well-connected actors in the network?
- Which actors might have important information about others in the network?
- Which actors are connected to active, potentially influential actors?
- Who are the brokers in the network?
- Are there peripheral actors that could be enticed to leave the network or “flip”?
- Are there actors whose removal or isolation will render the network less effective?
- What are possible second - or third-order effects?
- Who are actors “flying under the radar”, so to speak?
- Depending on one’s definition of influence, which actors might be influential?
- Are there actors whose structural position might indicate they are emerging leaders?
What might we ask about social networks?
- Network Focused (sample)
- What tradeoffs does the network have to make based on its structure?
- Is the network built around a single individual?
- If so, how might it rebound to the removal of a single actor?
- Is removing an individual even the best approach?
- If not, on how many individuals do I need to focus my efforts?
- Are there any subnetworks within the larger network?
- Based on those subnetworks, are there any vulnerabilities?
- Which individuals represent the “core” of the network?
- Do certain types of relationships dominate the network?
“Macro” Approach - Nested Networks
Real-World Social Networks
Real-World Social Networks
Real-World Social Networks
Layouts and Statistics
SNA Metric Families
Network Topography
Cohesive Subgroups
Centrality
Brokers and Bridges
Topography Application Vignette
Topography Application Vignette
- Total Illegal Narcotics Seized:
- Cocaine: 4.5 Kilos
- Heroin: 110 Grames
- Money: $65,000
- Weapons: 3
- Vehicles: 5
- Charges
- Charges ranging from First (1st) Degree Leader of a Narcotics Organization, to Third (3rd) Degree Conspiracy to distribute Cocaine. Weapons offenses.
Questions?
Social Network Structure